- hi, my name is varun choraria. - prefer being addressed as "vc" - i'm 27, based out of bangalore, india. previously, i lived and worked in chicago, usa. - best way to reach me: - [linkedin](https://www.linkedin.com/in/varunchoraria/) - [x](https://twitter.com/vcxcvii) - [book a 30 min meeting](https://cal.com/varun-choraria/30min?user=varun-choraria&date=2024-02-05&month=2024-02) - email: [email protected] - this is my digital notebook - thanks for checking it out. - last updated: feb 21, 2024 # professional overview - currently leading product marketing for vymo inc - americas - prev: led product marketing for vymo inc - asia & japan - prev: co-founder and ceo, wisewords interactive studio - author: miracle-preneuring: why anyone can and should be an entrepreneur - prev: [co-host, the edge podcast for chros](https://www.youtube.com/@theedgepodcastforchros3212) - public speaker - you can view my past [[speaking engagements]] here and hire me for new ones - **for more details, i recommend you review my [[proof of work]] page and my [[speaking engagements]] page** # interests - i've been fortunate to have found areas of interests that coincides with my professional goals: helping businesses around the world succeed. - in my free time, i divide my energy learning these subjects: - go-to-market strategies - product marketing - product design - strategy - marketing - sales and distribution - management consulting - pricing and monetization - other subjects: - existentialism - pragmatism - nihilism - films - music # what is this website about? (and how to navigate it) - this a wiki - a beautiful, interconnected set of notes of how i make sense of the world from the lens of business and philosophy. - i'm a rigorous note-taker and believe in the power of documentation, so to make this useful to you - wiki is perhaps the most sustainable way for you to tap into my linear thinking. best viewed on desktop / ipad. - every note and essay on this website is from careful analysis with citations - they are often long. i do my best to update them as i gain experience on these subjects over time. - as a marketer, i don't believe in being a sellout. this website exists meaningfully in a quiet corner of the internet - a deliberation. i do x-post some of the essays to linkedin. ## how to navigate this wiki - you can use the nav panel to expand on the left (if you're on desktop) into the topics you're interested in - if you're a returning reader - leverage the search bar to jump into pages - if this is overwhelming, here's some quick links - of my blog: - [[all-general-blogs]] - and to my topical wikis: - [[mgmt-consulting-wiki]] - [[prod-mktg-wiki]] - [[sales-wiki]] - [[gtm-wiki]] - [[pricing-wiki]] - [[career-wiki]] - [[b2b-saas-wiki]] - tool guides: - [[pbix-wiki]] # disclaimer unnamed lawyers have suggested i use disclaimers. paperwork and legal usually piss me off, but: - want to clarify that every word on this website is my own - i am 100% responsible for everything i say. also well-aware that the web is written in ink and words have consequences - i take full ownership of my general naivety, grammatical errors, swear words, lack of using uppercase, and impish humor - they represent me - this website is not affiliated with my partners, employers and any other company or venture i have active involvement in - ofc - do not rely on anything i say on this website. they are not any kind of business or legal advice. - i am the little guy with a lot of opinions. some strongly held - if this website makes you aware of any interesting piece of knowledge, feel free to thank me or buy me fast food. love a good sandwich and diet coke.